Sarah started SJK Public Relations in 2011. Her experiences in media, communications and marketing were a natural fit for creating a new brand to represent clients. SJK Public Relations represents a wide variety of clients with expertise in fashion and sports apparel to beauty and wellness, real estate and landscape architects. To help advance clients and their companies public reputation and brand further, Sarah develops and manages strategic and integrated public relations and or marketing programs that maximize results. Catering to small businesses and incorporating work with not-for-profit organizations, SJK PR incorporates customized programs for each clients’ specific needs and mission.
From 2008-2010, Sarah worked in administration for a multi-disciplinary medical facility. Sarah found that gaining experience in management and human resources lended itself nicely to starting her own company. Sarah soon realized that pairing her public relations background with website and social media content management was the right move.
For more than five years, Sarah worked as a Public Information Officer for various State agencies and under the direction of several governors of bipartisan affiliations. During that time, she wrote comprehensive press releases, developed web content and other printed and web based materials for public distribution, and worked closely with members of the media.
Sarah received her bachelor’s in Communication/Print Journalism from The College of St Rose in Albany, NY and attended Rockefeller College of Public Affairs and Policy.
Sarah lives in Albany, NY and in her spare time she enjoys spending time with her family and friends.